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Building Strong Marketing Foundations for Long-Term Growth

Sandford Freight Case Study

A consistent LinkedIn and email strategy designed to build visibility and generate leads

5000+
Newsletter Subscribers

Sandford wanted to strengthen their marketing foundations and create more consistent communication with their audience.

While LinkedIn and email were in use, they lacked structure and alignment. The aim was to move away from ad-hoc posting and towards a clear system that supported visibility, trust, and lead generation over time.

The focus was on:

  • Improving consistency across channels
  • Creating regular, valuable communication
  • Using content to support enquiries, not just awareness

We support Sandford with:

  • LinkedIn content strategy and ongoing management
  • Launch and management of a LinkedIn newsletter
  • Quarterly email newsletters sent to over 5,000 contacts
  • Content planning to support long-term consistency
  • Messaging designed to build trust and drive enquiries

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The Results

Linkedin Performance (12 Months)

126,776 impressions, 3,545 reactions, 216 comments

Quarterly Newsletter

5000+ readers of quarterly newsletter

Email Marketing

Open rates close to 30%, above industry benchmarks producing consistent leads

FAQs

Frequently Asked Questions

How do I supply my social media login details?

We will provide you with a secure password sharing website to provide maximum securing. We control all postings through a social media management platform.

Is there a minimum commitment?

In short, no. We offer a rolling monthly contract to all social media clients.

How often do we review the social media strategy together?

We always arrange a monthly review call, where we cover the performance of current social media channels and what future content we have planned. You will also get a monthly feedback form to help us understand what content you prefer.

Do You Offer Other Marketing Services?

We offer a wide range of outsourced marketing services, including social media, email marketing, content design and print. Why not reach out to our team and we can talk you through the options available.

Your Marketing Partner

Ready to bring in more customers?

Schedule a call and let’s build a growth plan you can rely on.

Book A Call
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